Fashion

HUWA Launches Prostate Cancer Awareness Campaign

By Flair Magazine | November 29, 2018

With a new campaign titled #HUWA_United, the popular, one-of-a-kind male fashion brand, HUWA, aims to provide men with a clear vision and a resource for advice about prostate cancer in #NoShaveNovember.

HUWA joined forces with renowned scriptwriter Tamer Habib, singer ABU, TV and radio presenter Sherif Nour El Din and Tayarah Co-founder Ramez Youssef to urge men to unite and be more proactive about detecting prostate cancer as well as raise donations for the National Cancer Institute in Egypt. The campaign mission is to encourage men to discuss their individual risk and opt for check ups with their family and friends.

All proceeds from the HUWA prostate cancer lapel pin, worn by the four campaign ambassadors, will be donated to the National Cancer Institute. The lapel pins are exclusively sold on www.huwadesign.com.

If you just heard about the brand for the first time, HUWA was founded in early 2017 by Hisham Wali and was built around the idea to create symbolic pieces of men’s accessories, which can be incorporated in their casual and business attire so they can style them with elegance and a distinctive touch.