Nahla Zayed As we bid farewell to fashion weeks around the globe, and look back at the runways and front rows, we noticed seven prominent themes showing up over and over. This season, dark hues contrast with bright ones, and a vibrant spectrum of colors reflect both the cozy warmth of fall and the crisp chill of winter.
From deep, earthy tones to unexpected bursts of brightness, Flair uncovers this season’s must-have color palette, which is all about making bold statements while embracing comfort.
Cool Matcha: The New Neutral
One of the standout colors of the season is the soft, muted green known as “Cool Matcha.” It’s the perfect alternative to traditional beige or grey neutrals. Matcha offers a sense of calm and elegance, easily paired with more vibrant hues or worn monochromatically. Fashion houses like Prada and Bottega Veneta have incorporated this color into oversized outerwear, creating a refreshing aesthetic perfect for winter layering.
Ice Water Blue: Crisp and Cool
For those looking to embrace the winter chill in a stylish way, Ice Water Blue is your go-to color. This cool, light blue hue embodies the icy clarity of frosty mornings. Designers like Balenciaga and Chanel have presented structured pieces in Ice Water Blue, adding an ethereal elegance to winter wardrobes. Pair it with whites and silvers for a fresh, modern winter look.
Burgundy: Deep and Rich
Burgundy returns this fall/winter with a timeless appeal. This rich, wine-like hue brings a sense of depth and luxury to any outfit, and it’s the perfect color for everything from evening gowns to casual knits. Designers like Valentino and Givenchy have embraced Burgundy for their collections, using it in tailored suits, dresses, and accessories. It’s a versatile shade that adds a bold, yet sophisticated, touch to winter wardrobes, perfect for day-to-night transitions.
Blush Pink: Soft Romance for the Cold
Winter’s romantic side comes alive with Blush Pink—a delicate, pastel hue that’s been making waves on the runways. From Valentino’s dreamy gowns to soft knits at Miu Miu, this feminine color adds warmth to your winter wardrobe without overpowering. This muted pink can easily be styled for both daytime casual and evening elegance, making it a versatile addition to your closet.
Olive Green: An Earthy, Bold Staple
Olive Green is back with a vengeance this season, serving as a deeper, richer alternative to matcha. This strong, earthy hue was seen in Balmain’s military-inspired coats and Hermès’ sleek accessories. Its versatility makes it an essential piece for those who want a color that is both grounded and striking, bringing a sense of rugged elegance to your looks.
Shades of Brown: From Chocolate to Caramel
Brown tones continue to be strong contenders for fall and winter. Chocolate brown and caramel hues are ideal for creating a sense of warmth and luxury, seen in collections by Gucci and Loewe. These shades are particularly great for outerwear, boots, and bags, offering endless opportunities for layering and mixing with other earth tones.
Grey: Understated Elegance
From slate to charcoal, grey is the perfect complement to this season’s vibrant palette. The timeless nature of grey allows it to act as a grounding force in any outfit, seen in Giorgio Armani’s suiting and Max Mara’s winter coats. Whether used as a base layer or the star of your look, grey offers understated elegance for every occasion.
Fashion Forward: How to Style the Fall/Winter Palette
This season’s colors are perfect for mixing and matching. Try layering neutral shades like sheepskin and matcha with bold pops of orange or blush pink. Play with textures like velvet, leather, and knits to add depth to your outfits, and don’t shy away from going all-out monochromatic in one of these trending shades for a sleek, modern look.
The key takeaway for fall and winter 2024 is that color is your best friend, whether you prefer the muted, earthy tones or something more daring and bright. This season, embrace the opportunity to make a statement with your style, no matter the weather.
