In an unforgettable night of fashion, heritage, and elegance, Egyptian couture house TEMRAZA made history during Paris Fashion Week with the stunning debut of its latest collection, โAvec Hatshepsut,โ powered by SIAC Developments, one of Egyptโs leading real estate and development companies.
The fashion Show held for the first time at the residence of the Egyptian Ambassador to France, the show offered an extraordinary blend of cultural heritage and design, symbolically staged โWhere Paris Meets the Nile.โ
The regal setting provided the perfect backdrop for a collection inspired by Queen Hatshepsut, Egyptโs first female Pharaoh, who ruled as king. Just as Hatshepsut defied the norms of her time, the evening challenged traditional fashion narratives, placing Egyptian couture at the heart of the international stage. In this landmark show, TEMRAZA has collaborated with SIAC Development as their business partner, a collaboration that reflects a shared vision of elevating Egyptian excellence on a global scale.
The show welcomed an elite guest list of distinguished diplomats, as Her Majesty the Queen Fara Pahlavi of Iran, Ambassadors, and Ambassadors’ wives, international fashion editors, celebrities, influencers, cultural figures, and global public figuresโall gathered to witness the unveiling of a collection rooted in power and precision.
The atmosphere was electric as guests were treated to powerful silhouettes, intricate embroidery, and earth-toned designs that honored the Egyptian landscape and its royal past.
The โAvec Hatshepsutโ collectionโcrafted with over 25,000 hours of hand embroidery and impeccable detailingโstood as a proud tribute to female leadership and Egyptian artistry. It continues TEMRAZAโs mission of bringing Egypt back to the global fashion map and empowering women through design, The show has already created an international buzz, being featured in leading global fashion outlets such as Elle, Harperโs Bazaar, Marie Claire, The Fashion Network, and more, cementing TEMRAZAโs place on the world stage.
