Shoemart Launches First Regional Collaboration with Saudi Shoe Designer Lulu Al Hassan

The capsule collection ‘Lulu Loves Celeste’ will be released for the upcoming Eid season across Shoemart stores in UAE, KSA & Kuwait

The region’s leading retailer in fashion, footwear and accessories, Shoemart is excited to announce its first ever capsule collection in collaboration with Saudi-based shoe designer, Lulu Al Hassan. Dedicated to women empowerment, this Middle East exclusive collection, Lulu Loves Celeste is a limited-edition range designed in partnership with Celeste, Shoemart’s inhouse brand of luxury inspired fashion footwear.

To be released just in time for Eid, this capsule line features 28 styles in a palette of colours that boast elegance and sophistication– think classic blacks, metallic tones along with bright pops of red and yellow. Each of the styles is uniquely crafted in Lulu’s signature style and adorned with a feminine star embellishment on the metallic outer sole lending the collection a touch of glitz and glam.

Known for her elegant taste and playful designs, Lulu Al Hassan is also one of the first Saudi shoe designers to guarantee comfort with styles in her approach. “Your shoes are your statement, and this collection will translate that into confidence,” she adds.

No matter what your personality, the Lulu Loves Celeste collection has them all – pointed heels, peep-toe mules, strappy stilettos, textured flats, platform heels, slingbacks and square toe styles. Each piece is named distinctively and inspired from the varied personalities of women such as chic, independent, delightful, picky to name a few.  Crafted in satin with characteristic draping and styling, these shoes will elevate your Eid wardrobe and are perfect for lavish festivities and quiet home celebrations alike.

“At Shoemart we are constantly working to elevate our collections, with a refreshed focus on design, quality and style. Collaborating with Lulu, an emerging shoe designer, was a natural next step for the brand as well as being great fun to work on. The collection seamlessly blends Lulu’s creativity and style with our expertise and heritage in shoe making and brings a new and exciting dynamic to our Celeste collection.”-Shoemart.

The only shoes you need to compliment your look this Eid, this collection is available to shop from April 28 at Shoemart stores across the UAE, KSA and Kuwait and via www.shoemartstores.com.