Day Dreamer: A Blend of Fashion, Art, and Craftsmanship by Kahhal Looms, Alia Abaza, and Hady Boraey

Kahhal Looms, renowned for traditional weaving expertise, joins forces with Fashion Designer and Creative Director Alia Abaza and acclaimed artist Hady Boraey to present “Day Dreamer,” an extraordinary collaboration that intertwines the rich heritage of handweaving, intricate hand embroidery, and captivating hand painting. 

The culmination of over a year and a half of intricate craftsmanship, “Day Dreamer” consists of limited edition tapestries that serve as a testament to the collective talents of Kahhal Looms, Alia Abaza, and Hady Boraey. Each tapestry is a labor of love,meticulously crafted to capture the essence of nostalgia,love, childhood wonder, and boundless imagination. 

Renowned for their mastery in handweaving, Kahhal Looms were eager to partner on a project that showcases the artistry of traditional techniques. Known for her exceptional talent in embroidery and design, Alia Abaza contributed her expertise to the collaboration, embellishing the tapestries with intricate hand embroidery to elevate their aesthetic allure. 

Artist Hady Boraey, drew inspiration from the raw texture of the canvas reminiscent of his grandfather’s land and infused each tapestry with captivating hand-painted designs. The result is a collection that seamlessly blends tradition with contemporary artistry, inviting viewers on a journey through a world of dreams and memories. 

To celebrate the launch of “Day Dreamer,” Kahhal Looms, Alia Abaza, and Hady Boraey hosted an exclusive event at Villa Magenta in Cairo. Esteemed guests and friends of the brand gathered for a Ramadan suhoor, where they were given the opportunity to witness the limited edition exhibition, exploring the intricate details and captivating narratives woven into each tapestry. 

Among the attendees were prominent members in the fashion, design and art scene,, all of whom were enthralled by the exceptional craftsmanship and artistic fusion showcased in this collaboration. 

“Day Dreamer” is not merely a collection of tapestries; it is a testament to the enduring legacy of traditional craftsmanship and the power of collaboration to create something truly remarkable. With this collaboration, Kahhal Looms, Alia Abaza, and Hady Boraey invited audiences to embark on a journey through the multifaceted realm of art, culture, and imagination. 

Credits: 

Collection Product Images: @ehabbeheiry 

Setup and Floral Arrangements: @florabeleg 

Catering: @cravecatering 

Location: Villa Magenta @themagenta_