Flair Magazine For the first time in the Middle East, the German-Lebanese Company for Industry, GLC Paints, unveiled the color trends for the New Year 2021. GLC organized a conference for color trends featuring 24 new paint colors at the Four Seasons Hotel.
The new colors for 2021 are presented by the five best and most prominent architects and designers in Egypt and the Arab region, namely, Engineer Hisham Mahdy, Engineer Mohamed Badr, Engineer Shosha Kamal, Engineer Mohamed Badie, and Engineer Ahmed Fayad.
The trends and fashion of colors for the new year are presented in a different way and style and reflect the global changes environmentally, socially, and economically. The trends of modern colors achieve a difficult equation and balance between different tastes. The new paints rely on using science, technology, and creativity and using world-class production input materials to match global standards. GLC adopted a new approach by allowing designers and creators to create new color-based designs. The results were impressive and exceeded the expectations of the company as well as the designers themselves and changed the traditional concept of color display.
GLC has gone beyond the stereotype in presenting color as a complementary element. GLC does not only provide comprehensive solutions for paints that meet all market sectors, but rather create a new style that aims to make a difference in the world of colors.
The launching of the color trends 2021 conference, the first of its kind in the Middle East region, cements Egypt’s position at the economic level and supports the message of promoting investment and business opportunities in Egypt, after the bold economic and social reforms that Egypt witnessed six years ago. The conference highlights Egypt’s prominent position in the world of fashion and colors and affirms the country’s appreciation for creativity and innovation. GLC Paints plans are in line with the Egyptian government’s economic trends.
GLC Paints has a great history of achievements in the Egyptian market. GLC tops the list of construction paints companies and seeks to maintain its lead by making new investments in the industry, in developing performance and skills, and in research and technology. The company’s plans fit with that of the Egyptian government, particularly the economic steps to boost investment in Upper Egypt. GLC built the largest paint factory in Qena, with investments of more than EGP 150 mn.
GLC Paints participated in many presidential initiatives of Tahya Misr Fund, as well as the campaign to treat virus C, and fighting covid-19, amongst others. GLC also presented a special initiative to support painters during the Coronavirus crisis
GLC sponsored Egypt’s athletes in various games, including the sponsorship of the Al-Ahly Club, the largest and most important club in Africa. GLC also sponsors Egypt’s Seif Eissa, the Taekwondo player, while also supporting exceeding students in all fields.
Governmental, media, and rating institutions follow the company’s successes. GLC was awarded the BT 100 award for 2018 as the best company influencing the Egyptian economy. And in 2019, GLC was also awarded the best construction paints company in Egypt.
Features of GLC paints:
GLC Paints is known for providing new innovative products to Egypt. All of the company’s products are distinguished by many special specifications, including resistance to weather and climate conditions. The company’s products are found through a network of over 2,000 distributors and 400 branches and coloring center.
GLC paints enjoy proven quality and, hence, were used in all mega projects, such as the New Administrative Capital, New Alamein, Galala, and others.
GLC Paints has a distinguished administrative and technical team who are deemed the real wealth of the company. GLC continues to achieve its vision to become the largest, most trusted, and influential brand, and the best creativity and innovation incubator in the industrial sector. GLC Paints wishes Egypt and its proud people all good, progress and success in 2021.
