For the first time in Egypt, multi-brand store Sauce Dubai and the vibrant ready-to-wear brand Zayan the Label were hosted at Dima Jewellery’s Zamalek Showroom on November 13th. The event was embellished with the beautiful, colorful paintings of Esraa Zidan and marked the launch of Dima Jewellery’s Fall/Winter 2018-2019 collection. Full of rhythm, unique color combinations and shapes, the collection embodies Dima Rashid‘s love for life and constant strive to remain ahead of the market.
The spectacular night was peppered with soothing jazz music, joyful paintings, mouth-watering bites by Suzanne Mokhtar and fruity cocktails that matched the vivacious ambience. The showroom was adorned with green leaves – an ode to the current fall season as well as the vibe of Dima’s new collection. Many starlets attended the event, including Menna Shalaby, Mona Zaki, Elham Shaheen, Ghada Adel, Lara Scandar, Amy Samir Ghanem, Noha Abdelaziz, Ingy El Mokadem, Indji Ali, Iman Al Hosary and Boosy Shalaby. Meanwhile, guests mingled and tried on jewellery and clothes, and upon leaving, received multiple giveaways, such as Macramé beaded bracelets from Dima Jewellery, hand-painted mugs by Esraa Zidan and a skincare kit courtesy of Zo Skincare.
The collection is now available Dima Jewellery’s showroom, located at 1 El Kamel Mohamed, El Zamalek.