In celebration of Women’s Day, Jewelry designer Jude Benhalim has chosen to take part in supporting women by recreating her favorite pieces from her current collection titled Digital Citizen, in the color red.
The designer was inspired by the vibrant color as it represents energy, strength, power, determination as well as passion, desire, and love; forces that every woman beholds within. The concept was then captured through a shoot that reflects the diversity that defines each and every woman uniquely. The shoot brings together sisters, mothers, artists, athletes, young girls, and poets for a single common cause: diversity and presence. The shoot is an ode to contemporary womanhood regardless of age, occupation, race or style.
In occasion of the celebration of women, the brand has collaborated with Egypt-based NGO Banati (Abnaa El Ghad) Foundation that focuses on protecting and supporting street girls whose lives are exposed to mental, physical, and sexual abuse on the streets. 15% of all proceeds of this limited edition collection will go towards endorsing the cause.
