Fashion brand ‘bebe’ goes hand in hand with the local association Emirates Animal Welfare Society (EAWS) to raise public awareness for animal welfare in the United Arab Emirates.
The fashion retailer will be launching their #BEBEBESTIES campaign, involving local opinion leaders wearing ‘bebe’ and posing with rescued pets to promote appreciation and respect towards the well-being of animals.
The concept of animal brutality doesn’t necessarily need to be automatically associated with a pet being left outside in the cold; it includes but is not limited to abuse, neglect, animal testing, and misinformation.
“For me, a house isn’t a home without a furry family member to complete it! All these animals deserve a second chance, to live with a family who will not only provide food and shelter, but also the love that they deserve. Help us foster and adopt animals with the Emirates Animal Welfare Society.” – Shabnam Hashir, Regional Brand Manager of bebe Arabia.
‘bebe’ is fundraising donations online: http://bit.ly/bebebesties