Fashion brand ‘bebe’ goes hand in hand with the local association Emirates Animal Welfare Society (EAWS) to raise public awareness for animal welfare in the United Arab Emirates.
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The fashion retailer will be launching their #BEBEBESTIES campaign, involving local opinion leaders wearing ‘bebe’ and posing with rescued pets to promote appreciation and respect towards the well-being of animals.
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The concept of animal brutality doesn’t necessarily need to be automatically associated with a pet being left outside in the cold; it includes but is not limited to abuse, neglect, animal testing, and misinformation.
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“For me, a house isn’t a home without a furry family member to complete it! All these animals deserve a second chance, to live with a family who will not only provide food and shelter, but also the love that they deserve. Help us foster and adopt animals with the Emirates Animal Welfare Society.” – Shabnam Hashir, Regional Brand Manager of bebe Arabia.
‘bebe’ is fundraising donations online: http://bit.ly/bebebesties