Celebration of Its Past and Future

Paying tribute to its heritage, Lincoln displaying seven of the most influential designs. Furthermore, the Los Angeles Auto Show was home to the all-new MKZ premium midsize sedan and MKZ Hybrid, the future of Lincoln.

By Hend Seif El Din

Since 1922, the trademark of Lincoln has been its elegant simplicity, and the key to revitalizing it was styling. Edsel Ford–who purchased the brand from its founder–believed that the key to design was that every line, contour and angle should have intent.

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 The pure sensitivity of a line is at the heart of Lincoln’s heritage – carried into the present moment of Lincoln’s reinvention with the MKZ premium midsize sedan and MKZ Hybrid.

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